Baldrige Daftar Istilah: Pelanggan

Pelanggan (Customer)

Istilah pelanggan menunjukkan pengguna potensi dan actual barang atau jasa organisasi Anda. Pelanggan termasuk pengguna akhir barang atau jasa Anda, juga distributor, agen, atau perusahaan yang memproses lebih lanjut barang Anda sebagai komponen barang mereka. Kriteria Malcolm Baldrige mendefinisikan pelanggan secara luar sebagai pelanggan kini, pelanggan masa depan dan pelanggan pesaing Anda.

Pelanggan pemacu kinerja luar biasa adalah nilai inti Baldrige diyakini merupakan perilaku organisasi berkinerja tinggi. Fokus pada pelanggan memberi dampak dan mengintegrasikan arah stratejik organisasi, proses penciptaan nilai dan hasil-hasil bisnis.

Baldrige GLOSSARY and REFERENCE GUIDE:    DAFTAR ISTILAH 

Baldrige KRITERIA (BAHASA):    KRITERIA (Bahasa) 

Baldrige CORE VALUES:    NILAI INTI dan KONSEP 

Baldrige Glossary: Customer

(Blue words below HyperLink to definitions, detailed descriptions, and/or examples)

Customer

The term “customer” refers to actual and potential users of your organization’s products or services. Customers include the end users of your products or services, as well as others who might be the immediate purchasers of your products or services, such as wholesale distributors, agents, or companies that further process your product as a component of their product. The Criteria address customers broadly, referencing current customers, future customers, as well as customers of your competitors.

Customer-driven excellence is a Baldrige Core Value embedded in the beliefs and behaviors of high-performance organizations. Customer focus impacts and should integrate an organization’s strategic directions, its value creation processes, and its business results.

See the definition of “stakeholders” for the relationship between customers and others who might be affected by your products or services.

(Bahasa-Indonesia, Malaysia, Singapore translation provided by Dr. Bachtiar Simamora, www.baldrigeindo.com, Email: info@baldrigeindo.com)