Customer Engagement

Baldrige Health Care Glossary

Customer Engagement

The term “customer engagement” refers to your patients’ and/or stakeholders’ investment in or commitment to your organization and health care service offerings. It is based on your ongoing ability to serve their needs and build relationships so they will actively seek and provide positive referrals for your health care services. Characteristics of customer engagement include their loyalty, their willingness to make an effort to seek health care services from your organization, and their willingness to actively advocate for and recommend your organization and health care service offerings.

Note: Blue words above are hyperlinks to other integrated Glossary terms.

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Baldrige Excellence Resources

 

Great news: You can now download an MS Word version of the Baldrige Criteria

The 2012 Baldrige ARTICULATED Criteria . . . the Criteria made practical . . . approved for use in 20+ national quality award programs

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Baldrige Articulated Criteria 15P2 Baldrige Health Care Articulated Criteria 15P2

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